advertisement examples john lewis Christmas add 2013 https://youtu.be/NW2EmATcb6o This advert is about a bear and a hare who are friends and go and see all the other woodland animals decorating the tree. The bear naturally leaves to hibernate for the winter and you can see that the hare is sad about it. We see days role by from the cave and then the hare delivers a present and we naturally believe it is not Christmas Eve. as the hare is standing alone while all the animals open presents the bear turns up and then you see ad realise that it was an alarm clock and the hare woke the bear up and you see the shocked look on the bears face because he has never experienced a Christmas before and he didn't know it was magical the the slogan 'give someone a Christmas they will never forget." comes on to the screen referencing the bears first Christmas and having deeper meaning of people who don't get too have 'magical' christmases. I chose this
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